Front Cover...
My final one I am going to analyse is the front cover of the music magazine NME. Although it has a slightly different audience as it tends to stretch more to an older audience as well and features some slightly different artists it still reaches out to the audience I would like to attract and has certain codes and conventions that could help me create my magazine.
Brand Name- In top left hand corner just like Q magazine and is in bold capital letters to stand out, it's on top of the main image to suggests the important of the magazine and how dominant it is. By the research I know my magazine name will go at the top of the of the front cover but i'm not entirely sure where abouts as that is dependent on the magazine name as normally if it's 3 or less letters the name tends to go in the top left hand corner and then when it is longer it often goes across the top front filling in the entire top bit.
Main Image- Takes up the majority of the magazine I would say around 70% to show it's the main focus. It's a mid shot of Florence to suggest it's quite a personal account and that NME have got up and personal with her. From this research I think it would best if I used a mid shot that is focused in the centre of the page around 60/70% of the page as it's a common convention used in the most music magazines as it engages the audience.
Hair/Make-up/Costume- Her hair stands out in this photo to suggest her originality within the music industry. It slightly matches with font colour to suggest a consistency. Her face is quite natural and minimalist to represent her as a natural beauty. It means the audience can relate to her as she isn't heavily made up and sets a role model towards the target market. She is wearing a waistcoat and shirt and hat to suggest I quite casual chic image. It create a modern tone and represents how women would like to dress and it isn't too much. It's a very modern image Florence is creating and there is reflective towards the target audience as they will more than likely be young adults from around the age of 16-30 who are concerned about their personal image. When creating my front cover I will make sure that my artist is not heavily done up and has clothes that reflects her character and that are also relatable to the target audience. They need to relate towards the artists otherwise they won't buy my magazine.
Positioning/Facial Expression- She is standing at a slight tilt and with her hand across her body and one hand up to further enhance the casual look it suggests that inside she is going to open up her personal feelings towards the audience. Her mouth is partially open and she directly looking at the audience to build a relationship between the reader and the audience, it breaks down the barriers and creates a relaxing atmosphere.I will make sure that my artists directly looks at the camera and I need to make that their body language and positioning gives off a certain impression.
Colour- Focuses around 3 consistent colours- orange, white and black. Often when it comes to magazines they tend to stick to the power of 3 as it helps create a theme and generally they tend to use black or white or even both and then one other colour as they help contrast each and then the individual colour helps certain things stand out from the rest. Like the orange within this magazine is used as Florence throughout her life has always been associated with orange due to her naturally long orange and therefore this colour is used within this issue as it gives off some her personality and it's something that Florence would personally choose and want to be related to. Therefore, when creating my magazine I will make sure that I consider my colours carefully as I would like them to reflect my artist and also work in contrast with each to more certain sections stand out.
Font- Constant theme of just one font is used throughout this issue of NME. It's sans serif to suggest a modern look to the magazine and it matches to the main artist featured on the magazine as Florence is a modern contemporary artist and it's therefore reflected within the font and style. It uses bold colours and italic to make certain things stand out. I will use sans serif when creating my front cover as it will be a modern magazine aimed at a younger market and therefore the font needs to look chic and edgy.
Language- I've constantly said its so important when it comes to the front cover as language is key when it comes to target audience. Every word that has been inputted into the magazine is used to reflect and engage the target audience and in this case I strongly believe it's aimed at young adults. Firstly, it uses plugs to engage the target audience offering them free posters, from this you can tell the audience is young adults as they are most likely to hang up posters around their bedroom rather than the older market. Also is mentions other artists such as "Rihanna" who are associated with young adults (16-25) and then it also mentions "Steve Jobs" who is the creator of apple and we relate the apple products and technology with the young adults therefore they will be more interested within this magazine as a whole. I will study language very carefully when creating my magazine as it needs to reflect the specific target audience I have chosen. They need to relate to it and it needs to convey ideas associated with that target market.
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